Centennial Revenue Management

Debra L. Robinson, President, Cash Flow Expert & Specialist

Debra RobinsonDebra L. Robinson is a true cash flow expert. She looks at what cash is there, sees what’s not, finds the truth behind the totals and strategically builds out processes and timelines to ensure that your business succeeds. She’s cultivated this talent over the last two-plus decades in the various leadership positions she’s held in operations, technology and finance.

It was in 2008 when Debra decided to bring her cash flow expertise and management talents to other businesses. As such, Centennial Revenue Management was initially founded to assist healthcare providers with their financial issues. Today, Centennial Revenue Management works with a wide variety of clients whose needs extend beyond the basics of revenue management into total fiscal health. Debra’s passion lies in helping owners and working with managers to better understand their numbers and how to use that knowledge to grow, prosper and empower.

Debra is a fifth-generation Coloradoan whose family started Robinson Dairy in 1885 and continues to be heavily involved in the community. She has served as CEO/COO of Travel by Dana, a multi-branch $40M travel management company, and she ranked #5 in revenue by Colorado Biz’s 2001/2002 Top Women-Owned Businesses awards.

Currently, Debra is a member of the Executive Leadership Committee for the Rocky Mountain Chapter of the Leukemia/Lymphoma Society, Colorado Medical Group Management Association (CMGMA) and has served on the Legislative Committee, a member of the American Medical Billing Association (AMBA), and Rocky Mountain AMBA Chapter.

Debra’s entrepreneurial spirit, great work ethic, high integrity and unwavering commitment to projects are the hallmarks of her success.

She has delivered significant results in a wide range of industries. Her concentration is always focused on cash-flow management, growth, profit, client satisfaction and most importantly, peace of mind.


Debra and her family are committed to helping raise funds for the Leukemia and Lymphoma Society in memory of her sister, Patti Robinson Kaufmann.  Below is a video that was shown at last year’s Light the Night Walk in Wash Park along with the Honored hero, Delaney and her family. 

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